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NOTEPAD BULLETIN! Important Free Update/Upgrade Available for Owners of the 99-Cent NOTEPAD for Kindle App!

Many citizens of Kindle Nation are already aware of the great 99-cent NOTEPAD app for the Kindle, and there is some especially good news this week: The app developers at Seven Dragons have just come out with a free update/upgrade for the app that adds some very cool features in a seamless update that, let me say again, does not cost a dime.

If you have previously purchased the app for 99 cents, just go to the NOTEPAD product page and you’ll see a green update box like that above at right. Just click the Go button for the right Kindle (among your many Kindles 🙂 and the transfer will begin automatically. And transfer charges will be paid by Seven Dragons.

If you haven’t purchased NOTEPAD yet, I do heartily recommend it, and when you go to the NOTEPAD product page you will see a green box like the regular buy box in the upper right corner of any product page (screenshot at right). Either way, you’re in for a treat in terms of app usefulness and user-friendliness.

Here in great detail is the scoop on the update from Abhi Singh at the app development ream for Seven Dragons:

We are super happy to bring you Notepad V1.1. It has a lot of really good stuff. First, please take 5 minutes to read the details on how to do a backup and make sure you do a backup of your Notes. Then, read up on how to do the upgrade and go ahead and upgrade to Notepad V1.1. Please Read – A Very Important Note on the Notepad Update
Firstly, PLEASE make a backup of your notes and your backups folder on your PC or Mac before doing the upgrade.
The upgrade works seamlessly and does not cause any problems. Plus we’ve tested it a lot on our end. However, it’s best to have a copy of your Notes in the rare chance something goes wrong. Please read this post for how to transfer files from Notepad to your PC – Kindle Notepad to PC file transfers. And then make sure you do a backup of your notes on your PC before doing the upgrade.
Secondly, if you have WiFi or 3G then do the wireless update. The wireless update works automatically and flawlessly.
If you have to do a manual transfer via your computer -> Please make sure it’s an overwrite. You should not move the existing Notepad.azw2 file (it might have a longer name) from your Kindle to your PC until the new Notepad.azw2 file is in the documents folder and working.
Note: If you are doing a manual transfer it’s 10 times more important to do a backup of your notes before doing the upgrade.
How the Upgrade is supposed to work
It’s a good idea to exit the Notepad app before starting the upgrade.
1) Go to the Notepad Product Page. There you will see:

At the right top of the page where the Buy button normally is:
Update Available
Version 1.1 (Released Mar 16, 2011)  (**The date is wrong – it should be today but it might show as Mar 16 instead of June 21)
Send wirelessly to:
[Your Kindle Names (dropdown)]    [Go Button (yellow button)]
–  OR – (this is text, it’s literally — OR —)
Transfer via computer (button)

2) In the dropdown with your Kindle’s name (or your various Kindles’ names) –  Choose the Kindle you have Notepad on. Then press the Go Button.
Note: If you have Notepad on multiple Kindles then you will have to repeat the entire process (not just this step) for each Kindle separately.
3) The new file downloads to your Kindle via WhisperNet and overwrites the existing file. This happens automatically.
Please Note: You should not delete anything yourself. This is very, very important. Please do not delete anything on your end – let the automatic overwrite happen automatically behind the scenes.
4) Run Notepad – You should see a Welcome Dialog. It looks like this:

The Welcome Dialog when you update Kindle Notepad to V1.1

Kindle Notepad V1.1

5) Read the Help Pages by pressing ‘Go To Help’ button in the Welcome Dialog (Or, in Notepad, press Menu and then choose Help in the Menu). Pages 5, 9, and 16 detail what’s added in Notepad V1.1.
6) Read the new welcome Note – It’s titled `Welcome Note.
7) If you like you can enter your contact information into the `If Found, Return To note.
Just to be absolutely clear: You should not delete the Notepad file yourself (since that also deletes the associated data). It has to be a file overwrite and the update process does that for you. All you have to do is click the ‘Go’ button on the Amazon product page for Notepad.
If you do the download wirelessly then you can skip to the Notepad V1.1 Update (An Introduction) section lower down in the post.
What if you don’t have 3G or WiFi?
Then you have to be extra careful when doing the upgrade. In fact, if you can get access to 3G or WiFi it’s strongly recommended to do a wireless update.
1) Make sure you are not in the Notepad App. Plug your Kindle via USB into your Computer. It will show up as a disk drive (named something like Kindle (K:) or Kindle (D:)).
2) On the Notepad Product Page click the ‘Transfer via Computer’ button. This is right below the yellow Go button.
3) A ‘Select a Device’ dialog will show up. In the ‘Select a Device’ dialog choose the Kindle you have Notepad on. Then click the ‘Transfer via computer’ button in the ‘Select a Device’ dialog.
Please Note: If you have Notepad on multiple Kindles, you have to get a separate file for each Kindle.
4) You will get a file download dialog with options (options such as Open and Save). Choose Save.
5) This will give you a Save File dialog. In that dialog choose your Kindle (which you should have plugged in, in Step 1) and then choose the documents folder of your Kindle. Press Save.
6) You will get a dialog that asks you to confirm an overwrite of the existing Notepad File. Confirm the overwrite.
Please Note: In some cases you will simply see a Notepad.azw2 file as the new file, while the existing Notepad file will be named something like Notepad_ASIN_B004LSLN0I.azw2. In that case, just copy the new file to your Documents folder. Make sure not to delete the older file.
After the download of the new file is done – Unplug your Kindle and open the new Notepad. You might have to try both ‘Notepad’ files listed. The new one is the one which gives you a Welcome Dialog. Once you have opened up the new Notepad and gotten the Welcome Dialog (shown above) – Then you can plug the Kindle back via USB into your PC or Mac. Then you can move the older Notepad file (the one with ASIN etc. in its name) to a folder on your Kindle. Do not delete it from the Kindle itself (i.e. do not delete it when unplugged from your PC) – just move it to a folder on your PC when you have your Kindle plugged into USB.
Very Important: Please do not move the older Notepad azw2 file out of the Documents Folder (and off of the Kindle) until the newer one is in place. Please do a backup of your notes BEFORE doing the upgrade.
What if you don’t get a File Save Dialog?
If the new Notepad.azw2 file gets saved to a Downloads folder (without giving you the option to save it to your Kindle’s documents folder) – then please copy the downloaded file and paste it yourself into the Kindle’s documents folder. At no point should you delete anything on your Kindle. Do an overwrite of the existing file – that is the correct way to do it. If the older file has a different name – then move it only AFTER the newer file is added to your documents folder and you have confirmed that you get the welcome dialog.
What not to do: Do NOT Delete the existing Notepad file in documents folder. First move the downloaded Notepad.azw2 file to the documents folder and make sure it’s working – Then move the older file (if it hasn’t been overwritten) to some folder on your PC or Mac. Please do NOT plug and unplug the Kindle while file download or overwriting is happening.
***This is a very good reason why it’s best to first do a backup of your notes before doing the upgrade.
Correct thing to do: Backup your Notes on your PC or Mac. Plug in your Kindle to your PC or Mac. Copy new Notepad file you get from Amazon into Documents Folder of your Kindle. When it asks if you want to overwrite the existing file – Choose Yes. If overwrite doesn’t happen, check that the new file works and you get Welcome Dialog – Then move the older file to a folder on your PC or Mac.
If you have doubts or questions please email me at booksummit@ymail.com.
Anyways, that brings us to the actual Notepad V1.1 Update.
Notepad V1.1 Update (An Introduction)
Notepad V1.1 has the following improvements:

  1. Persistent Shift. To get capitals you can now press Shift, let go, type ‘a’, and get ‘A’.
  2. The largest font size is now bigger. Earlier it was 30 and now it’s 33. Note: Your current font size doesn’t change unless you go into Aa menu (by pressing Aa key) and change it.
  3. Anti-aliasing option on newer Kindles. On Kindle 3 and Kindle WiFi you can turn on anti-aliasing.
  4. Speed Improvements. With Notepad V1.0 once you crossed 100 notes you’d see slowness and would also see things slow down quite a bit once you got to 200+ notes. With Notepad V1.1 even 300-400 notes work relatively fast and everything is faster to use. More on speed improvements at the end of this post.
  5. Word wrap. Now words don’t get cut at the end of a line.
  6. Smart Note Save Notification. Now the note save notification doesn’t take focus and doesn’t stop you from continuing to type. Press Alt+S and the note save notification appears at the top and you can just continue typing.
  7. New Movement Shortcuts. Move around quicker using handy shortcuts:

    Shift+Next Page: Goes to the End of the Note
    Shift+Prev Page: Goes to the Beginning of the Note
    Shift+Right on the 5-way: Goes to the end of the Line
    Shift+Left on the 5-way: Goes to the beginning of the Line
    You can press Shift and Up to scroll up quickly.
    You can press Shift and Down to scroll down quickly.
    Next Page goes to Next Page of the Note (Page Size = amount of the note you see on the screen at one time).
    Prev Page goes to Previous Page of the Note.

  8. Quick Delete feature – Press down on DEL and hold it. After around a second it starts deleting 4-5 characters per second.
  9. Undo Feature – Press Alt+Z to undo your last few moves one by one. If you delete something by mistake or want to undo typing you can press Alt+Z to Undo.
  10. Copy-Paste (Please Read the Details – This may or may not be your ‘perfect’ version of Copy Delete). Yes, Notepad now has Copy and Paste and Delete. It is a specific, limited implementation of Copy-Paste – which may or may not meet your expectations. There’s an entire section on copy paste below.

Some Help documents for Notepad V1.1 (thanks to Maurine for writing these):

  1. Notepad V1.1 PDF –  Notepad V1.1 Changes (PDF).
  2. Notepad V1.1 Word – Notepad V1.1 Changes (Word).
  3. Kindle compatible (PDF will also work on Kindle) – Notepad V1.1 Improvements in Kindle format (mobi).

Copy Paste in Notepad V1.1
Perhaps the coolest feature in Notepad V1.1 is Copy-Paste.
A few clarifications to set expectations:

  • We don’t have access to anything outside the app. Copy-Paste only works within the app.
  • There are no shortcuts. You have to use a tiny pop-up menu. Note: We had to keep things simple and we weren’t going to rework existing shortcuts. That’s why there’s no Ctrl+C and Ctrl+V.
  • Copy Paste works across notes within Notepad.
  • Copy Paste works in all fields.
  • Copy Paste is persistent. So if you exit app and re-enter – that copied text will still be there.
  • You can only copy one thing at a time.
  • This is the first version of the feature. There might be bugs and there might be some obvious way to make it better – let us know your suggestions.

How Copy-Paste works is very similar to how Highlighting works in Kindle Books.
To Copy Something:
Move the cursor to the beginning of the section you want to copy. Press down on the 5-way. The cursor will become slanted (italic). Now move the cursor up, down, left or right and select whatever text you like. Text will be highlighted based on where/how you move the cursor.
Once you have highlighted the text you want to copy – press on the 5-way again to get 4 options.

  1. Copy – This will copy the highlighted text.
  2. Paste – This will paste whatever text is currently in memory over the selected text.
  3. Delete – This will delete the highlighted text.
  4. Cancel – This will cancel the highlighting.

Please note that all the movement shortcuts work while you are in Copy-Paste mode. So you can press on the 5-way at the beginning of a line and then press Shift+Right on 5-way to highlight the entire line.
To Paste Something:
You must have something copied in memory.
Move the cursor to wherever you want to do the Paste. Click on the 5-way twice. You get the Copy-Paste Menu. Click on Paste to paste the copied text (whatever is the last text copied into memory) at that spot.
To Delete a Block of Text:
Go to the beginning of a block of text. Press on the 5-way to go into Copy-Paste mode. Move the cursor to select/highlight the portion of text you want to delete. Press on the 5-way again and from the Copy-Paste popup Menu choose ‘Delete’.
If you delete something by mistake – you can get it back by pressing Alt+Z for Undo.
What else is in Notepad V1.1?
Mostly fixes and tweaks.
There will be a Note created automatically called `If Found, Return To. This is a note where you can add your personal information. In case someone finds your Kindle and opens the Notepad app they might run into this Note and know how to contact you.
There are several fixes including:

  1. When you press Alt+S and then press Home: There is no longer an extra, redundant copy of the Note created. Note: If you don’t press Alt+S and press Home by mistake – the copy will still be saved.
  2. There was a bug where renaming a note from TestNote to Testnote (N to n) caused the Note to disappear. That’s now fixed.
  3. A few other bug fixes.

In addition to the six backup slots (which you can use to do in-app backups), there is now an Auto Save slot. This saves a backup every week – automatically. It’s important to backup yourself too and it’s especially important to backup your Notes to your PC or Mac. However, this Auto Save slot adds a bit of security.
A Quick Clarification: If you try to open an external imported Note (text file created outside Kindle Notepad app) that is larger than Notepad’s Largest Note Size then it is not deleted or lost. It is simply left untouched. Instead a copy is created and that is truncated to fit within the size limit. So, if you try to open TooBig.txt then Notepad makes a copy, truncates it to fit the limit, and opens that. The original TooBig.txt file is left pure and untouched and there is no data lost at all.
There is now a ‘More from 7 Dragons’ link in the Main Page Menu of Notepad which takes you to the Kindle Store and shows a list of our apps.
Speed Improvements
You should see faster performance everywhere –

  1. Faster page turns.
  2. Faster font changes.
  3. Faster search.
  4. Ability to handle 200 to 300 notes quickly and gracefully. We’ve tested up to 400 notes on Kindle DX 1 and Kindle 3. Beyond that you’ll probably see slowness in some things such as changing font type. We haven’t really tested it with anything above 400 or so notes
  5. You might notice faster typing too – it was pretty fast to begin with and we don’t know how to quantify the improvement.

It’s just much faster to use overall – do let us know if it still isn’t fast enough for you. If possible, we’ll look at further speed improvements in future updates.
Keep letting us know your suggestions
Every item on the Notepad V1.1 improvements list is a customer suggestion.
Let us know what else you would like to see in Notepad. There are some things that are not possible or interfere with the simplicity of the app and therefore will probably not make it. Copy-Paste was a borderline feature and things more complicated than it probably aren’t a good fit for Notepad.
Everything else (that affects and/or helps at least 5% of Notepad users) we’ll try to get in (at some unknown point of time in the future).

Kindle Pricing: Listings Over $9.99 Down 5.3% in the Kindle Store! 4.5% Gain in Titles Under $3! 253,000 Kindle Books Priced Below $3, and They Account for 37% of the Top 100 Kindle Bestsellers, But Big Publishers Still Getting Top Dollar for a Handful of Big Names

The book business in 2011 is a complicated world, and there’s no single proposition that explains Kindle Store pricing. Big Six publishers and indie authors are going to opposite extremes, and our latest analysis of Kindle pricing shows a tale of two very different pricing strategies. 

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At the lower end of the pricing spectrum, the number of Kindle titles priced below $3 has grown by a very substantial 4.5% in the past 10 weeks, led by a doubling of both free contemporary tiles and free public domain titles. There are now over 253,000 books in the Kindle Store that are priced between 0 and $2.99, inclusive, for over a quarter of the overall selection, and these titles — the vast majority of them by indie authors publishing directly on the Kindle platform without traditional intermediaries — hold 37 of the top 100 spots on the Kindle Store paid bestseller list.
At the other end of the spectrum, the Big Six agency model publishers seem to be learning the hard way that most of their offerings will fail to thrive at prices over $9.99. The overall proportion of Kindle books priced at $10 and up continues to fall, with a steep decline of 5.33% between March 7 and May 17. However, at the same time, these same big publishers and their highest selling elite authors may be cheered by the fact that they seem to have gained a countervailing foothold with 35 books priced at $10 or more in the same Top 100 Kindle bestsellers list. 

The question that will eventually by answered — perhaps by the number of headstones in the publishers’ cemetery or by the number of authors who jump the publishers’ sinking ships for the world of direct publishing — is how quickly these publishers are losing overall marketshare due to their insistence on what are, for the vast majority of ebooks, unsustainable prices.

Perhaps most importantly, Amazon’s own pricing strategy is very clearly tilted toward offering many quality titles from its own relatively new and expanding group of publishing imprints in the price range from $1.99 to $4.99. Since Amazon knows more about its customers’ behavior on pricing matters than anyone in the world, it is clear that Amazon doesn’t think that the Big Six are hitting the sweet spot when they price books at $12.99 to $14.99.
As Kindle owners who have been known to buy and read vast quantities of ebooks, we pay attention to price. We’re savvy consumers, and when we decide that we want to read something it’s a very natural process for us to look at how its price compares both to the actual prices of other ebooks and to our theories about what we believe prices should be, and to make a purchasing decision accordingly.
So, in order to help keep our readers well informed, every few months here at Kindle Nation we conduct an analysis of Kindle ebook prices and share the results. We look both at the actual prices of all ebooks in the Kindle Store and also at the prices of the ebooks that populate the list of the Top 100 Paid Bestsellers in the Kindle Store. Our most recent survey took place on the evening of Tuesday, May 17, which allowed us to compare Kindle prices that we found in our last survey about 10 weeks ago on March 7.
Beyond the headlines above, here are the questions we always try to answer with these price breakdown posts, and here’s what we found:
Q1. What’s the overall size of the Kindle catalog and how does it compare with that of other ebook retailers?
A1. The overall count of Kindle books has been continued to grow by about 1,000 books a day over the past 10 weeks and currently stands at about 989,000, up from just above 898,000 titles on March 7. Since that figure includes only about 36,300 public domain books, that means there’s no other ebook retailer that comes close to that count for commercially offered ebooks. Barnes and Noble inflates its Nook count with over a million public domain titles, and Apple is rumored to be preparing a TV commercial with a voice-over that says “If you don’t have an iPad, then you don’t have access to the world’s smallest ebook catalog, with fewer than 150,000 commercial titles.”
Q2. How successful has Amazon been in herding prices into its preferred corral between $2.99 and $9.99, inclusive?
A2. The number of titles priced in this range is at 66.01 percent, so that it has actually fallen slightly in the past 10 weeks, from 66.13%.  But the percentage of books at $2.99 is up 17% during this period, so in keeping with the headlines above, there’s a somewhat more marked decline in the percentage of titles priced from $3 to $9.99, an entire percentage point (about 10,000 books in raw numbers) from 61.06% to 60.04%. 

As a percentage of the overall catalog, titles in the $2.99-$9.99 range are up 3.25% since we checked in December, while there are proportionally 10.2% fewer titles priced under $2.99 and 1.5% fewer titles priced at $10 and up. The growth of titles in the $2.99-$9.99 range has been supported both by the fact that Kindle pays indie authors who conform to this pricing range almost twice the royalty rate that is otherwise available to them and by the frequently stated resistance of many Kindle customers to prices above $9.99. Again, the largest area of growth has been for titles priced at exactly $2.99. After growing from 18,804 to 29,042 between September 5 and December 2, this group expanded to 45,528 in our latest look-in.

Q3. How successful have the big agency model publishers and their Black Knight, anti-reading crusader Steve Jobs, been in raising Kindle Store prices above $10?
A3. The Agency Model, if you’ve come a little late to this party, is a baldly anti-consumer price-fixing conspiracy (I wish I didn’t have to use that word, but sometimes a conspiracy is just that, a conspiracy) that was hatched at the beginning of 2010 by some combination of Steve Jobs and executives of five of the Big Six publishers, with Random House abstaining at first and finally going over to the dark side in February of this year. The stated goal was to mandate retail prices for Kindle books, and all other ebooks under the agency model publishers’ control, at levels that would be 30 to 50 percent higher than the $9.99 price that Amazon had previously set for Kindle Store new releases. The more important obvious but unstated goal was to slow the migration of readers from print books to ebooks. (Retailers had always had the freedom to discount as they saw fit from the publishers’ suggested retail prices in the past, and Amazon had in fact been selling many Kindle titles as loss leaders.) Since the Agency Model went into effect on April Fool’s Day 2010, the percentage of the Kindle Store catalog priced in agency-model heaven at $10 and up has fallen from 21.7% to 19.2% on May 22, 18.8% on June 14, 18.1% on July 18, 16% on September 5, 15.3% on December 2, 15.04% March 7, and 14.3% this week. 

How’s that goal of slowing the migration to ebooks working out for publishers? Amazon announced this week that its Kindle ebook sales had tripled over 2010 levels and had surpassed its print sales, despite the fact that Amazon’s own print sales continue to grow. How long will publishers continue to posture as if they have an adversarial relationship with a company that is marching inexorably toward having a 50 percent market share for all books sold in all formats in the United States by the end of 2012?

Q4. Has there been a significant change in the title count for Kindle books priced under $2.99 since Amazon began paying a 70 percent royalty for books in the $2.99 to $9.99 range?
A4. The proportional representation of Kindle books at every price point under $2.99 (free, 99 cents, under 99 cents, and $1.00 to $2.98) fell  dramatically from December to March, but in the past 10 months the percentage of titles at these price points as indie authors have discovered that pricing books at these levels can, in many cases, create so much attention that it more than makes up for the far lower royalties.
Q5. Overall, are ebook prices going up or down or staying about the same?
A5. Lower prices are clearly winning, for all the reasons described above.
Q6. Are there changes in the price composition of the Kindle Store’s key bestseller list, the Top 100 Paid Books?
A6. With the launch of the $114 Kindeal (the special offers Kindle) that has recently become Amazon’s #1 bestselling product with, probably, over a million units shipped to date, we’re seeing a bit of the usual post-Christmas phenomenon for the Kindle Store, with a swell of new Kindle owners rushing to fill their Kindles with the books they want. This tends to stimulate sales and downloads at both ends of the pricing spectrum, with bestseller-driven customers buying big name books and savvy consumers snatching up the best deals — and there’s nothing to say that these are not the same customers at both ends of the spectrum. The natural consequence of this surge is that the number of Top 100 bestselling titles in the middle, priced over $3 but under $10, has fallen from 40 to 33 since March 7, while the number of titles in the other categories has risen from 30 each to 32 and 35. 

One interesting phenomenon that I couldn’t help but notice is that readers already seem to have gone lukewarm on the Kindle wunderkind of late 2010 and early 2011, former indie author turned newly signed St. Martin’s Press property Amanda Hocking. Just a few months ago she had half a dozen of the top 30 titles in the Kindle Store at prices ranging from 99 cents to $2.99, but Kindle readers seem to be anticipating the likelihood that her forthcoming ebooks will have to be priced in the $9 to $15 range to please the St. Martin’s bean counters. They have kicked Hocking to the curb for John Locke and a group of Top 100 bestselling indie authors who just happen to be Kindle Nation faves and past sponsors, including Julie Ortolon, Scott Nicholson, David Lender, Elisa Lorello, Anna Mara, and Michael Wallace. Hocking’s still holding onto Top 100 status, with two titles in the 80s and 90s.

Q7. Are there any noteworthy trends with respect to free books in the Kindle Store?
A7. Don’t look now, but the number of Kindle freebies are surging. Both public domain titles and free contemporary titles have doubled, and Amazon has finally cracked open the door to allow indie authors to offer their titles free … even if it is not the front door.